Marketing strategist and business owner with 6+ years across agency and independent practice, leading brand, marketing and communications work for clients in hospitality, beauty, real estate and social impact.
Today I run my own marketing practice—owning strategy, P&L and delivery for 15 clients—while leading institutional communications for My Step Foundation.
AGENCY EMPLOYEE → INDEPENDENT BUSINESS OWNER → INSTITUTIONAL COMMUNICATIONS LEADER
ANAHIT HARUTYUNYAN
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CareerGrowth
→ Anahit's desktop
RED MARKETING SPACE
Marketing Team Lead
(2021–2025)
Grew and developed the marketing team from 3 to 15 people, building the structure needed to support a rapidly expanding client portfolio.
Expanded the agency’s active project portfolio from 4 to 20 concurrent client accounts, while overseeing onboarding, team integration, and delivery.
Led and contributed to 60+ marketing projects and campaigns across multiple industries during my time at Red Marketing Space, from strategy and client acquisition to execution and performance review.
→ Red marketing space
INDEPENDENT MARKETING PRACTICE
CEO and Founder
(2024–PRESENT)
Built long-term client relationships since launching my independent practice in 2024, with clients continuing to work with the team till today and some even expanded scopes of work.
Built and currently lead a lean, multidisciplinary team of 7 professionals across project management, design, and content production structured to remain highly flexible, responsive, and efficient across multiple client accounts.
Increased the average value of client engagements by expanding from social media execution into broader brand strategy, creative direction, campaign development, production, and ongoing marketing leadership.
→ Independent practice
My Step Foundation
PR
(2025–PRESENT)
Generate an average of 1M+ views per month across the Foundation’s social media platforms through ongoing content strategy, paid promotion and digital storytelling.
Drive Instagram and Facebook page visits to 2 million during high-visibility periods, particularly around major campaigns, collaborations, and communications involving Anna Hakobyan.
Manage communications for major initiatives including Learning is Trendy and the Movement Against Domestic Violence initiated by the first lady of Armenia, coordinating press coverage, television interviews, media relations, video production, and campaign execution across platforms.
